A year or so ago, I was asked my opinions regarding the rise of AI in a handmade creative forum. My response was more of a musing really. I reflected on the parallel of how portrait painters must have felt with the invention of the camera.
I imagine, the camera thinned out the need for portrait painters, but did it also open a door and create more space for abstract art and expressionism?
What is AI going to create a space for?
There is no denying our buying habits have been dramatically altered by big giants like Amazon and Temu1. We subconsciously expect online purchases to arrive the next day – instant gratification with no effort.
As an independent artist, I can’t live up to that expectation. Things take time. As they should. But what I can get behind is the consumer movement which is quietly growing in the background – The Human Connection

I read an article recently about how consumer habits are increasingly shifting away from badly made mass-produced dross. The example given was the comparison between a handcrafted Japanese mug and a mug bought from a global chain store. The store mug was perfectly functional but soulless, mass-produced and common. The Japanese mug had slight imperfections, traces of human touch. It was unique and evoked feelings of well-being and connection when used.
“As AI-generated content becomes more prevalent and, at times, indistinguishable from human work, consumers are paradoxically placing a higher premium on items that show human imperfection, traditional craftsmanship, and a clear, personal, or local origin’.
I was really struck by this concept. How great it would be for consumers to appreciate time and skill. Not only that but to consider the use of materials, the environmental impact and most importantly to buy something with meaning.

My creative practice is not only about seeing the value in discarded waste, it’s about catching special moments, celebration and remembering.
That little bit of silk that reminds you of your Grandma, the postal stamp that reminds you to communicate, or a sweet wrapper because you like sweets (it doesn’t have to be that deep).

If you love independent shops and small businesses, it’s time to invest in the human connection.
For more information about this subject, try this link; Craft in the age of automation why handmade thinking matters more than ever.
- *I have never had any inclination to shop at Temu . ↩︎




















